From NYT: The Greatest Mystery: Making a Best Seller:
"“Before Amazon, we didn’t even know what people thought of the books,” [Susan Rabiner, an agent and a former editorial director] said."
They really want to know, huh? Well, now they know what Harriet Klausner & Co. thinks or, rather, what they pretend to think or, rather, what they are probably paid to pretend to think (which is that all new books are great, five stars). Kinda disingenuous, don't you think? I mean, if you want to know what your customers think, unleashing hordes of shills into the marketplace wouldn't be the first thing to do, right?
Do you find out what people think by purposely flooding comminications channels with noise of your own manufacture?